I’m an Art Director and creative leader with over 20 years in the games industry, shaping the look, feel, and player experience of titles enjoyed by millions worldwide. My career spans Flutter International (PokerStars), Zynga, Microsoft, and independent ventures, giving me a deep understanding of both large-scale production and hands-on creative direction.

I specialize in defining artistic vision, establishing style guides, and leading multi-regional teams and outsourcing partners to deliver cohesive, high-quality art across platforms. I’m passionate about building teams that thrive creatively, mentoring artists to grow their craft, and fostering collaboration between art, design, and engineering to create experiences that feel as good to play as they look.

From founding my own Facebook games studio to directing live-service brands with global reach, I’ve learned how to balance bold creative ambition with production realities, ensuring every project delivers on its vision. I believe games have the power to connect, inspire, and tell stories that stay with players long after they’ve put the controller down.